Diogo Corona, a dynamic leader in Brazil’s fitness industry,
has been making waves as the Chief Operating Officer of Smart Fit, the largest
gym network in Latin America. His journey with Smart Fit began as an
administrative intern during his senior year at São Paulo’s Insper Institute of
Education and Research. Graduating with a bachelor’s degree in business
administration in 2010, Corona’s career trajectory wit hin Smart Fit is a
testament to his dedication and expertise, especially in finance and
operations.
Under his leadership, Smart Fit has expanded its footprint
across Brazil, Chile, Colombia, the Dominican Republic, Mexico, and Peru.
Corona’s focus on integrating traditional fitness methods with cutting-edge
technolo gy has revolutionized the way customers engage with fitness. His
approach combines personalized coaching with innovative platforms, allowing
users to track progress and set goals effectively.
Corona’s belief in community building within the fitness
realm has fostered an environment where customers feel more connected, not just
to the gym, but to each other and their coaches. This sense of belonging has
been instrumental in encouraging a sustained commitment to a healthy lifestyle
among Smart Fit’s clientele.